HopStock is the auto-restock and markdown OS for retail chains. It came out of HopCart — same rabbit, same blue — when we realized the hardest part of running a store wasn't checkout. It was the spreadsheet on the back-office wall.
HopCart lets shoppers scan and walk out. We built it; it ships in 600+ stores. In year two, a manager pulled us aside and showed us her binder — three inches thick, every vendor request for the quarter, every markdown memo, every counter-offer. "This is the real job," she said. "Not the line at the register."
HopStock is what we built after that conversation. The triage queue is her binder, digitized. The markdown manager is the morning email chain she hated. The vendor portal is what we wish the rep on the phone had been looking at when she called him back.
It's a B2B tool for a job that's mostly invisible. We like it that way.
A long-time operator and a long-time engineer. Both of us have shipped product into stores and watched managers fight their own software for years.
If we have to pick between these and a feature ship, the wall wins.
If a customer doesn't see a win inside 7 days, the pilot is failing. We onboard with the team, not at them.
Buyers sign the contract; managers decide whether the product gets used. We bias every roadmap call toward the floor.
Seat counts are visible. Price changes are emailed 90 days out. Annual contracts auto-renew with a heads-up, not a trap.
Audit logs, role designers, CSV importers. The boring features are the ones our customers brag about.